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Frequently asked questions

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What is an EAN?

EAN (European Article Number) is a globally recognized 13-digit standard for product identification. In some regions, equivalent identifiers go by different names:
StandardDigitsAlso known as
EAN (GTIN-13)13 digitsEuropean Article Number
UPC (GTIN-12)12 digitsUniversal Product Code (US)
EAN and UPC codes are compatible. To convert a UPC into an EAN, add a leading zero (0).

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Why are EANs required?

EAN codes are the universal link between your product catalog and WikiParfum’s database. Without valid EANs, the system cannot establish the connection needed for enrichment, recommendations, and search scoping. Internal references, SAP codes, or other non-standard identifiers cannot be used as substitutes.

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What if I don’t have EAN codes?

Contact your ScentXP account manager. We can help you identify the right product identifiers or work with your team to establish the mapping.

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Can I include non-perfume products?

No. The system exclusively imports perfumes. Products such as deodorants, shampoos, body lotions, body sprays, body splashes, gift sets, travel sets, discovery kits, and other non-perfume items will be automatically excluded during import.

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How often should I update the feed?

It depends on how frequently your catalog changes. If your assortment is stable, a manual upload is sufficient. If you regularly add new launches, discontinue products, or rotate seasonal assortments, an automatic feed (daily or weekly) keeps everything in sync without manual intervention. See Feed submission options for details.

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What happens when I add a new product to the feed?

The new EAN is matched against WikiParfum’s database. If a match is found, the product is automatically enriched with olfactive data and becomes available across all ScentXP technologies (Fragrance Library, ScentBot, recommendations, search). If no match is found, ScentXP will review and classify the product.

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What happens when I remove a product from the feed?

The product is removed from your catalog scope. It will no longer appear in catalog-scoped search results or recommendations. The olfactive data remains in WikiParfum’s database — it’s just no longer associated with your catalog.